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L.T. Piver Epices 100ml EDT Spray

£9.9£99Clearance
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About this deal

In 1896, Jacques Rouché, a technician and son-in-law to L.T. Piver, became administrator of the business. Rouché was convinced the the future of the business lay in the use of state of the art knowledge of chemistry and he hired Georges Darzens, a prominent chemist, to assist in product development. Live online bidding is also available via Tennants Livewith an additional charge of 1.5%for this service. Please visit www.tennants.co.ukto register. In 1896, Jacques Roucher, director of the Paris Opera, took over the company. As a visionary, he foresaw that the recent use of chemical synthesis would modernize perfumery and surrounded himself with creative chemists. The result was Trèfle Incarnat (1898), one of the great successes of the Belle Époque era. He developed the brand through the growth of advertizing and increased the number of branches on the global level. At the dawn of the 1920s, the French company, whose motto was “L.T. Piver perfumes the world”, was one of the few companies that generated more than half of its turnover abroad.

To boost the brand’s renewal, Nelly Chenelat has decided to rely on the olfactory richness of fragrances that survived the past few years without any communication support, thus opening up numerous perspectives. L.T. Piver’s flourishing heritage, a source of inspiration and an ideal basis for storytelling, represents another asset, as is its global dimension, since it sells over 2 million units worldwide (in the Caribbean, the United States, the Middle-East, Cambodia, etc.). In addition to all this, the new owner says, L.T. Piver stands out thanks to its quality craftsmanship. L.T. Piver claimed a number of "prizes, medals and other distinctions" in the Universal and Colonial Exhibitions — the great trade shows of Europe. Connaissez-vous la valeur du parfum Vintage FLORAMYE CONCENTRE L. T. PIVER, PARIS J'ai une petite bouteille avec un dessus en laiton flip Il a un peu de parfum dans la bouteilleThe great leathers in my book are: SMN's Peau d'Espagne, Chanel's Cuir de Russie, Knize Ten and Parfums d'Empire's Cuir Ottoman. These run the gamut from strong to light, from tough masculine to elegant gentlemanly sophistication. If you had these four on hand, your leather moods would be secured. In 1860, the brand had three factories in Paris, Aubervilliers, and Grasse. The last one is still in operation and carries out the assembly of the raw materials, the maturation of the concentrate, the setting in alcohol, and themaceration. To initiate the brand's renewal, Nelly Chenelat decided torely on the olfactory richness of perfumes that have survived the last few years without any communication support, thus opening up numerous perspectives. The brand's flourishing heritage, sources of inspiration, and ideal basis for storytelling are also very helpful, as is the international dimension of the brand, which sells more than 2 million pieces worldwide (Caribbean, United States, Middle-East, Cambodia...). In addition to all this, according to the new owner, there is a craftsmanship that distinguishes L.T. Piver from the many competitors.

In 1896, Darzens had discovered amyl salicylate (an aromatic, orchid herbal note used as a blender), which he described as "the fragrance of flowering clover under the heat of August". This technology was applied to L.T. Piver perfume, Le Trèfle Incarnat, introduced in 1898. The Growth Of L.T. Piver The notion of blending is essential for the brand, because it involves maturation or maceration times that impact the perfume’s olfactory rendering”, explains Joëlle Lerioux, chosen by Nelly Chenelat as her in-house perfumer. Cuir de Russie, St. Mary, Eau Triple Ethérée (still in production) and Eau de Cologne des Princes (also in production)A buyer’s premium of 17.5% of the hammer price is payable on each lot in Antiques and Interiors sales, 20% in Specialist sales and 20% in Fine Art sales. The buyer’s premium is subject to VAT at the current rate. Whilst every effort will be made to execute absentee bidding, TENNANTS cannot be held responsible for any default or neglect in connection with this service. All such arrangements therefore are made entirely at the prospective buyer’s risk.

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